Pay Per Click Advertising
What is Pay-Per-Click (PPC)?
Highly-Granular Ad Targeting and Delivery
Ads are only shown to people who search for the keywords clients bid for. This can be even more precise by targeting specific locations, times, devices, and choosing which ads to display for each of these.
The Cost-Per-Click metric makes it easy to track spending and revenue generated from the campaign.
High Control Over Budget
Clients are only charged when someone clicks on the ad, and they can set a maximum Cost-Per-Click and a daily budget so they don’t spend more than they want to.
A PPC campaign can get up and running in a matter of hours, unlike SEO which requires more time to gain momentum.
Can Customize to Your Exact Needs
Do you want to show a certain ad in this neighborhood between 4 and 6 p.m.? Check.
Do you want people using Google Maps to easily navigate to their nearest branch? With Local Search Ads on Maps, that’s now possible.
What you can expect